Vacanza Swim

Vacanza Swim is a vibrant swimwear brand catering to confident and adventurous women. With high-rise, cheeky cuts, and statement colours, Vacanza Swim captures a timeless and bold style that accentuates their customers’ assets. Embracing individuality and inner strength, Vacanza Swim creates swimwear that encourages women to embrace their unique beauty and enjoy their vacation moments to the fullest.

The creative direction for Vacanza Swim took shape through a minimalist, clean, and versatile sans-serif wordmark logo. This logo suite comprises a primary logo and two variations, ensuring adaptability across a spectrum of brand applications such as labels, social media, and print material. The simplicity of the design echoes the brand's ethos, providing a visual identity that not only captures the essence of Vacanza Swim but also resonates with its target audience.

project scope

Brand Strategy
Creative Direction
Logo Design

Location

Sydney, NSW

TONE

Adventurous • Bold • Timeless • Cheeky • Nostalgic • Tropical

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Testimonial

"Honestly over the moon with what you have put together. From the start, your professionalism and researching has just been so amazing. Once everything is up and running, I will definitely be using you for some other things along the way. I've already told so many people about you and once I have the logo I'll post some stuff on social media!"

~ Jessie S
Vacanza Swim

Next

Nasbuild